According to the 2010 United States census Malibu has a population of 12,645 people, 81.3% of which are over the age of 18 years old. The median home value in Malibu is $2.2 million, which has more than doubled since 2000 when the median home value was $1 million. The median household income in Malibu is estimated to be $121,241 compared to California at $58,931. The Pacific Coast Highway is the main road that runs through Malibu’s 21 miles of coastline and is itself an attraction to tourists and cyclists alike attracting 15,000 average daily motorists on the westerly end and 45,000 average daily motorists on the easterly end. It is easy to understand why Malibu receives approximately 15 million tourists each year.